National Infertility Awareness Week®, founded in 1989 by RESOLVE: The National Infertility Association is the largest public awareness campaign that addresses the public health issue of infertility.
This year’s observance is April 23-29, 2023. Let’s use NIAW to find our voice, talk about the issues facing this community and make sure we continue to support those most in need.


Have you lost time at work? Have your relationships changed? Do you feel like your story is untold? Do you work with people who struggle to build a family? If any of these questions had you nodding “yes,” you have a story to share that will change people’s perception about the realities of infertility.
In working with lawmakers, the media, and the general public, we’ve learned a thing or two about how they perceive people with infertility. It’s not about the process as much as it is about the impact on your life. At the end of the day, hearing real stories helps others understand the issues that affect our ability to build a family.


Why orange for awareness?

The color orange promotes a sense of general wellness and emotional energy that should be shared, such as compassion, passion, and warmth. Orange can help a person recover from disappointments, a wounded heart, or a blow to one’s pride. Studies show that the color orange can create physical effects such as a heightened sense of activity, increased socialization, boost in aspiration, stimulated mental activity, increased oxygen supply to the brain, increased contentment, and enhanced assurance. Orange also helps aid decision making and enhances happiness, confidence, and understanding.

#WearOrange Join the orange movement on Wednesday, April 26th, and rock your ORANGE gear to show your support of National Infertility Awareness Week®. It can be as simple as an orange shirt or other items like orange socks, orange lipstick, an orange ribbon, paint your nails orange, or even go big with a boa! Whatever you choose will be perfect as long as it is… you guessed it, orange.